How to be in business, book cover

How to Be in Business Paperback


The essential startup self-help guide for business success.

Unlocking the principles of profit and personal resilience and giving you the confidence to create, adapt and succeed as a business startup.

Packed with sound advice and inspiration, if you’re looking for a straightforward, step-by-step approach to build your business without losing yourself, then you’ve found it.

You’ll learn how to: 

  • Define your unique selling point
  • Find customers
  • Cope with risk
  • Make good decisions
  • Set your price and negotiate
  • Find collaborators, supporters and champions
  • Market your business online and in person

Importantly, you’ll learn the key elements of how to be a happy entrepreneur, avoid self-sabotage and adapt to succeed.

Let’s begin…

98 in stock


Additional information

Weight 412 g
Dimensions 203 × 130 × 14 mm

Delivery Postage and packing: UK £3.50 3-5 working days – Europe £6.00 US £9.50 Rest of World £10.50 all 6-7 working days