Online optimisation
and assessment audits
SEEING IS BELIEVING
You may be online, but can anyone see you? If they can't see you, they can't find you, and you'll be losing out.
Many websites are invisible to customers, search engines and AI.
Most businesses have a website. Not many have one that actually works; ranking in search engines, appearing in AI-generated answers, and converting visitors into customers.
We can fix that because the gap between poor, good and great is measurable.
We measure it, score it, and give you a clear, prioritised plan to close it.
Many websites are invisible to customers, search engines and AI.
The BIG Question
Is your website invisible?
While Search Engine Optimisation (SEO) is important, Generative Engine Optimisation (GEO) is what AI systems, including ChatGPT, Google AI Overviews, Perplexity and Claude, look for when searching for answers. Without GEO your site is invisible to those systems, and while your company may have the best answer to a question, today, without GEO no-one will ever know.
This is where a schema code is important, it communicates your Experience, Expertise, Authoritativeness and Trustworthiness to AI agents and so to your existing and potential customers.
You may be losing out if:
- ✓Your site doesn't appear in AI-generated answers for your core services
- ✓You're investing in Google Ads but your landing pages have technical issues
- ✓You've recently relaunched your site but aren't seeing results
- ✓You're active on social media but your website isn't keeping pace
- ✓Competitors outrank you despite a weaker offering
What We Deliver
Fast Turnaround, Easy to Read, Scored Reports.
You'll receive an easy-to-read report. Leading on from an executive summary, you'll see percentage scores for each check and an overall health score. Written in plain English with findings prioritised to highlight elements that are working well and critical issues that need fixing. Giving you key information to improve your website and visibility immediatley, including cut-and-paste tailored page schema code to enrich your site's visibility.
Rest assured, every BIG Intelligence Audit starts with a current best practise check to ensure all recommendations are up-to-date, so you'll always be on top of your game.
Our Report Includes:
- An executive summary: a narrative overview of overall health, primary gaps, and what to address first
- Your top 3 critical issues and top 3 quick wins, prioritised findings, explained in plain English
- Score ratings alongside each percentage — Excellent, Good, Fair, Poor or Critical — so results are immediately meaningful
- A consolidated action appendix: ordered by priority
- Ready-to-implement schema code where applicable
- Knowledge Panels and rich results eligibility assessment as part of the Schema stage findings
- A 30-minute debrief call to walk through the findings
- Immediate wins: fix it yourself, pass our report on to your developer or, if you have a WordPress site, we can fix it for you*.
What We Deliver
Fast Turnaround, Easy to Read, Scored Reports.
You'll receive an easy-to-read report. Leading on from an executive summary, you'll see percentage scores for each check and an overall health score. Written in plain English with findings prioritised to highlight elements that are working well and critical issues that need fixing. Giving you key information to improve your website and visibility immediatley, including cut-and-paste tailored page schema code to enrich your site's visibility.
Rest assured, every BIG Intelligence Audit starts with a current best practise check to ensure all recommendations are up-to-date, so you'll always be on top of your game.
Our Report Includes:
- An executive summary: a narrative overview of overall health, primary gaps, and what to address first
- Your top 3 critical issues and top 3 quick wins, prioritised findings, explained in plain English
- Score ratings alongside each percentage — Excellent, Good, Fair, Poor or Critical — so results are immediately meaningful
- A consolidated action appendix: ordered by priority
- Ready-to-implement schema code where applicable
- Knowledge Panels and rich results eligibility assessment as part of the Schema stage findings
- A 30-minute debrief call to walk through the findings
- Immediate wins: fix it yourself, pass our report on to your developer or, if you have a WordPress site, we can fix it for you*.
Transparent Pricing
You Are In Control - Choose Your Level
We have created three tiers to provide a best fit for you and your business. All include a branded report, scored findings and debrief call.
Tier 1: to start youR journey
Starter Intelligence Audit
Ideal for micro-sites up to 5 pages, including blog posts. Audits priced at £145 when bought individually.
SAVE £58 When bundled
£232 + VAT
- Branded, scored report
- Prioritised findings in plain English
- Ready-to-implement schema code
- 30-minute debrief call
- Optional WordPress implementation quote
- Choose two audits from Performance, SEO, GEO and Backlinks
Tier 2: Most Popular
Full Intelligence Suite Audit
For businesses ready to invest in their digital performance with sites up to 40 pages including blogs. Audits priced at £145 when bought individually.
SAVE £230 When bundled
£495 + VAT
- Branded, scored report
- Prioritised findings in plain English
- Ready-to-implement schema code
- 30-minute debrief call
- Optional WordPress implementation quote
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Tier 3: ENTERPRISE
Large Site & Multiple Full Intelligence Suite Audits
For businesses with sites with 40+ pages or multiple websites or agencies wanting white-label reports for their clients.
Give us a call
- Companies with websites over 40 pages and/or large blog libraries
- Agencies can order multiple audits in a year
- All 5 audits including specific schema code
- Branded, scored report
- Prioritised findings in plain English
- Ready-to-implement schema code
- 30-minute debrief call
- Optional WordPress implementation quote
Tier 1
to start youR journey
Starter Intelligence Audit
Ideal for micro-sites up to 5 pages, including blog posts.
£147 + VAT
- Branded, scored report
- Prioritised findings in plain English
- Ready-to-implement schema code
- 30-minute debrief call
- Optional WordPress implementation quote
- Choose two audits from Performance, SEO, GEO and Backlinks
Tier 2
Most Popular
Full Intelligence Suite Audit
For businesses ready to invest in their digital performance with sites up to 40 pages including blogs
£397 + VAT
- Branded, scored report
- Prioritised findings in plain English
- Ready-to-implement schema code
- 30-minute debrief call
- Optional WordPress implementation quote
-
-
Tier 3
ENTERPRISE
Multiple Full Intelligence Suite Audits
For businesses with sites with 40+ pages or multiple websites or agencies wanting white-label reports for their clients.
Give us a call
- Companies with websites over 40 pages and/or large blog libraries
- Agencies can order multiple audits in a year
- All 5 audits including specific schema code
- Branded, scored report
- Prioritised findings in plain English
- Ready-to-implement schema code
- 30-minute debrief call
- Optional WordPress implementation quote
Not sure which tier is right? Talk to us first.
Regular Monitoring? Repeat audits 20% off list price.
Discounted repeats PLUS traffic light comparison scoring to speed up your intelligence gathering.
Your renewal report includes a colour-coded score comparison table. Each audit stage lists your previous score alongside your current score, with improvements shown in green and declines shown in red.
See exactly where progress has been made and what to focus on next.
All prices exclude VAT.
*If required, WordPress implementation is quoted separately after report delivery.
Don't Stop at the Report
Need Implementation Support?
We Can Fix It, Too.
Our audit reports do two things simultaneously: they deliver immediate value AND give you a defined set of refinements.
If you have a WordPress website, those critical fixes do not need to sit in a third party work queue.
At The Big Ideas Collective we can act fast on WordPress sites, installing schema code, optimising page structures, improving metadata, and resolving technical issues.
Implementation is quoted on a fixed-price basis, individually scoped after audit delivery. We always provide a written quote from your audit report, before any work begins.
Our WordPress Implementation services include:
- ★Schema implementation — adding or correcting JSON-LD structured data
- ★Metadata optimisation — title tags and meta descriptions rewritten for ranking
- ★Page speed improvements — image compression, caching, plugin optimisation
- ★GEO improvements — restructuring content for AI citability and E-E-A-T signals
- ★Backlink outreach — identifying and pursuing high-quality link opportunities
Expertise You Can Trust
Friendly. Knowledgeable. Award-Winning.
40+ Years Combined Experience
Over 40 years' combined experience in web design, digital marketing, copywriting, and SEO. Using the 4-D best practice project management, The Big Ideas Collective, creates A-rated GTMetrix websites for businesses across the UK. All delivered from our offices in York and Exeter.
Every BIG Intelligence Audit
Powered by our proprietary AI skills. Our specialist tools assess your site across 100 data points. Every finding reviewed and contextualised by our digital team. Pass your report to your developers, or, specialist WordPress developers, ask us about implementing our findings on your WordPress website.
Generative Engine Optimisation
Helping businesses become visible not just in traditional searches, but in the AI-powered answers that are reshaping how your customers discover products and services. All scored and each fix described in your report along with Schema code tailored for your website,
Find Out Why Your Customers Can't Find You.
Grow bigger with a BIG Intelligence Audit, giving you a clear plan to fix what's holding you back.