by Ned Hoste | 16, 05 2023 | How to Design a Book and Other Stories
Some authors are so popular, that they get their own series style. Alan Scholefield was one. With writing skills to master a range of genres, at Sphere Books we focussed on Alan’s ‘epic adventures’.
The lettering style for Alan’s epics was the first ‘author style’ I designed and drew up myself at Sphere, rather than commissioning one of the lettering artworkers we used. I was inspired by the Albertus font, however, because the name Scholefield is so long, I had to adjust the proportions and embolden the serifs, so it would work at a size that could be seen across a book store and attract his many readers.Â
by Ned Hoste | 16, 05 2023 | How to Design a Book and Other Stories
Clive Ponting was the civil servant who, along with Tam Dalyell MP, was instrumental in revealing Whitehall secrets behind the notorious Belgrano Affair and I was given the job of designing the cover of his exposé.Â
The General Belgrano was an Argentinian cruiser, sunk on 2nd May 1982, during the Falklands War. Clive’s book would reveal that, when struck by two torpedos from HMS Conqueror, a British hunter-killer Churchill class nuclear-powered submarine, the General Belgrano was, not only outside the combat zone, but also sailing away from it when hit. She sank with all hands, 323 lives were lost.
by Ned Hoste | 16, 05 2023 | How to Design a Book and Other Stories
There was something very cool about the Abacus imprint at Sphere; a unique, rare joy infused their tiny office space where Mike Petty, the editorial director, often penned his unnerving but highly diverting design feedback as song lyrics.
by Ned Hoste | 16, 05 2023 | How to Design a Book and Other Stories
My design degree, from Exeter College of Art and Design, was focussed on typography and lettering design, and, during my studies, I was lucky enough to be taught by some extraordinary and influential lettering designers and calligraphers.Â
by Ned Hoste | 16, 05 2023 | How to Design a Book and Other Stories
My first day at Sphere Books. I was living in Kennington in south-east London at the time and had already practised my commute via Chancery Lane Tube up to Gray’s Inn Road several times before arriving way too early on my first day. After an anxious wander around the traditional street market in Leather Lane, nine a.m. finally came and I walked in.Â
